Marketing Tools

With the myriad marketing platforms, tools, and channels available, it's easy to feel overwhelmed. How do you cut through the noise and get your product into the hands of your target audience?  We've got you covered with a list of the 24 channels that provide the most bang for your marketing buck....

Download PMA Pulse 2023 to discover this year's best product marketing solutions on the market that'll help you excel in your role....

My name's Dan Farley, and in this article, I'm going to be speaking about building a customer success toolset with a limited budget. I've acquired some practical guidance you can go away with and apply in your day to day at your business with your customer success team....

What does a product marketer’s ‘tech stack’ look like? I got asked this a few weeks ago and realized there isn’t an established toolkit in the way that other marketing functions have. So, I’ve put together a list of my go-to tools for getting product marketing done....

It’s a royal pain in the backside when you have a job to do but aren’t equipped with adequate resources to do what you’ve gotta do. So, we pitched in, got our hands dirty, and created the PMM Tech Stack, a directory designed to give PMMs access to an array of tools to complete tasks with aplomb....